Economic Impacts of the 1995 Carrs Great Alaska Shootout

Abstract

This study estimates the economic impacts of the 1995 Carrs Great Alaska Shootout on Anchorage and on Alaska. Held in Anchorage every year since 1978, the shootout has become one of the nation's premier college basketball tournaments, drawing some of the top-ranked NCAA teams. The tournament generates significant income and jobs for the Anchorage and state economies. The estimates in this report are based on assumptions and qualify our findings. The basis of the analysis is a diary study, in which participants and spectators record their spending while they were in Anchorage attending the tournament. Tabulated data was then used in an Alaska input/output model to estimate the economic impacts of the tournament.