The

Abstract

"The 'choking game' is an activity played by children typically ranging from 9-17 years of age that has been linked to many deaths among young children and teenagers. This study employed the use of content analysis to look at different persuasive messages, attitudes, beliefs, and values in mediated talk in regards to the 'choking game' in an effort to better understand what communicative approaches may be useful when attempting to influence children regarding this 'game.' Several key findings resulted from this research. The results of this study suggest that cognitive dissonance theory could be utilized to persuade children to stop playing this 'game.' Consistent with persuasive norms, the study suggests that mediated conversations about the 'choking game' utilize fear appeals more than other emotional appeals, as well as use narrative evidence more frequently to persuade children to stop participating in this 'game.' The results also suggest the level of risk associated with playing the 'choking game' is underestimated by those who have not had personal (self or peer) experience with negative consequences. The findings indicate the need for future research in parent-adolescent communication regarding this issue, as well as studies on persuasive approaches and their relation to persuasive outcomes"--Leaf iii